The Zagorje turkey is an autochthonous Croatian breed of turkey, created by centuries of traditional breeding, with minimal selectioning interference of man and became very important element of biological diversity in Croatia. A survey was conducted it can be concluded the following: Researched Kalnik area and the surrounding is extremely suitable for growing autochthonous breed of Zagorje tukey where is previously grown in small flocks in the open. Trends in the number of Zagorje turkey flocks stem from the introduction of the register shows that over the years the number of Zagorje turkey grows very slowly, over 15 years, the number of registered turkey increased tenfold, from 316 individuals in 1998 to 3,258 in 2012. According to the HPA in 2008 and 2011, the entire production of Zagorje turkey in the county was recorded in the town of Krizevci and the surrounding area. The following year (2012) production is spreading to other parts of the county. In the area of Kalnik and the surrounding area is mostly grown bronze and black variety of Zagorje turkey, and they alternate in the first place by the total number. Light variety was lost from breeding in the period from 2011 to 2013, but already in 2014 appears in breeding, and thus preserved biodiversity in this growing area, but the yellow variety quickly disappeared, it is considered extinct. Quantity breeders Zagorje turkey is in constant decline especially in the narrow breeding area (Krapina County and Varaždin County). In the Koprivnica-Križevci Country in 2014 is recorded a growth in the number of farmers, which has the most in Križevci and the surrounding area. The projection demonstrates production of Zagorje turkey for next two years , and can increase their population on the basis of the examples from the initial 110 turkeys for breeding at 440 turkeys. It is also evident that the production can, and with the gradual slower increase broodstock, soon significantly increase (from the initial 1,408 turkeys for sale at 27,236 within 5 years). After completing the two-year planned breeding will provide the prerequisites for creating a brand with a geographical origin, ie. The original expansion of existing areas and create recognizable authentic product from the areas of Kalnik and its surroundings. It will preserve the biodiversity and prevent the extinction of Zagorje turkey in the study area. The expansion of breeding area will ensure conditions for the creation of new brands with a geographical origin, original and recognizable authentic product of Kalnik reagion.